我国近年来人们生活水平的了显著的提高，对住房的需求以及对房产的投资热情也随之高涨起来，这就使得房地产市场也火热起来，房地产开发企业也如雨后春笋一般迅速的成长起来，随之而来的是房地产市场的竞争、土地的竞争、银行资金的竞争，房地产开发企业要想在这场竞争中取得胜利，就不能盲目的选择项目，一定要对项目进行严格的财务评价与分析，对其可行性进行充分有效的论证，只有这样才能在激烈的竞争中立于不倒之地。
本文主要是通过介绍房地产开发项目的整个前期策划过程，进而对项目进行了详细的财务评价与分析，并介绍了一些与财务评价的实用性关系密切的一些问题，如：风险防范，融资问题，工程造价管理。通过对项目的可行性分析，进而达到对项目进行取舍的目的。
文中首先对房地产项目的一些理论知识进行了介绍，包括项目的分类、项目的策划、项目的定位以及财务分析的概念和财务报表的编制及其分析评价的方法等，并阐述了其与财务评价相辅相成的关系，一切前期工作都与财务评价是息息相关的；其次，对长春富贵苑项目进行了介绍，包括：项目的概况、项目的市场需求预测、项目的工程进度情况、项目实施的保证措施及成本控制、项目的销售收入等；然后，对该项目进行了财务方面的分析，包括：项目的成本费用分析、项目的投资分析、以及项目的财务评价及其详细的分析。最后，涉及了几点虽然不是财务评价的内容，但是对财务评价的成败却是十分重要的。
文中采用理论与实践相结合的方法，通过对理论方面的论述，能让读者对房地产开发项目在理论层面有一个基本的认识，进而又例举了一个实际的案例，并首先对案例进行了一个全方位的介绍，然后才对该案例项目进行成本费用分析、投资利润分析，现金流量分析等，这样就能使读者对房地产项目的财务分析能了更深一层的了解。
通过对该项目的财务评价与分析，文中得出的结论是在目前的成本费用以及销售收入不变的情况，该项目的财务评价显示该项目是可行的，是符合预期收益率与行业收益率的，如果其它因素在项目实施过程中能够保持与预测中水平一致，那么这个项目到最后完工将会达到预期的效果。
本文虽然是财务评价分析，但财务评价并不是孤立存在的东西，它首先是一个多方数据的采集过程，其次是对它所采集的资料进行整理的过程，最后才能归纳出各种财务报表，并根据这些报表计算出各种经济效益指标，企业通过对这些指标的分析对比，才能最终决定该项目是否可行。
其实，房地产项目的财务评价对房地产企业开发项目的取舍是非常重要的，我们的每一个房地产企业都应该重视起来，这样既能给企业带来利润又能给客户带来理想的产品，避免后续问题的出现，给群人民和社会一份完美的作品。
希望各位高手们赶紧出手，今天就得出来，我明天就得去打论文了，答的快的有加分的呦,谢谢！！！
In this paper, mainly through the introduction of real estate development projects throughout the pre-planning process, and the project carried out a detailed financial evaluation and analysis, and introduced a number of practical and financial evaluation of a number of closely related issues, such as: risk prevention, financing , Project cost management. Through analysis of the feasibility of the project, and projects to achieve trade-offs.
First, the real estate project carried out a number of theoretical knowledge, including the classification of the project, project planning, project location, as well as financial analysis and the concept of the financial statements and their analysis and evaluation methods, and on its financial Evaluation of a mutually supportive relationship with all the preliminary work is closely related to the financial evaluation; Second, the Court of Changchun rich projects, including: project profile, project market demand forecast, the progress of the works projects, measures to ensure the implementation of the project And cost control, project sales and so on; then, the project was carried out financial analysis, including: the cost of the project cost analysis, investment analysis, financial and project evaluation and detailed analysis. Finally, though not involved in a number of financial evaluation, but the success or failure of the financial evaluation is very important.
The article used the theory and practice of the method of theoretical discourse, let readers of the real estate development projects at the theoretical level, there is a basic understanding, which also cited an actual case, and the first case An all-round, and then the case for the project cost analysis, investment profits, cash flow analysis, so that readers will be able to make the real estate project financial analysis to a deeper understanding.
Through the project evaluation and financial analysis, paper concluded that the current cost of sales as well as change the situation, the project financial evaluation showed that the project is feasible and is in line with the expected yield and the yield industry If other factors in project implementation and to maintain the same level in the forecast, then the project will be completed by the end produce the desired results.
This article is the evaluation of the financial analysis, financial evaluation, but things do not exist in isolation, it is the first of a multi-data collection process, it was followed by the collection of data sorting process can last up with a variety of financial statements, and On the basis of these statements to calculate a variety of economic indicators, through analysis of these indicators compared to the final decision of the viability of the project.
In fact, the real estate project financial evaluation of real estate development business trade-off is very important, we have every real estate enterprises should pay attention to it, so that both companies to bring profits to the customer can bring the desired product To avoid the follow-up issues, people and social groups to a perfect work.
